SendGrid

Email delivery and marketing API

SendGrid (now part of Twilio) handles transactional and marketing email at scale. Reliable delivery, good APIs, but the UI and marketing features lag behind dedicated email marketing tools.

Panel Reviews

The Builder

Developer Perspective

Ship

“Transactional email API is rock-solid. Event webhooks for delivery tracking are essential. The standard choice for SaaS apps.”

The Skeptic

Reality Check

Ship

“Deliverability is good and the API is simple. Don't bother with their marketing features though — use Mailchimp for that.”

The Creator

Content & Design

Skip

“The email template builder is basic compared to Mailchimp or ConvertKit. Stick to it for transactional email only.”